Musings of a Marketing Maven

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Entries from March 31st, 2010

From Yoga to Thesis, A Morning’s Work

March 31st, 2010 · 1 Comment · Tools & Technology

My friends think I’m a closet geek and tease me for being some­what tech­ni­cally adept (except when they want tech sup­port). Today I was almost con­vinced of that myself. I went off to an early morn­ing class at Yoga Bliss, and then before chang­ing out of my yoga wear, updated my busi­ness blog’s frame­work to […]

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Creating a Yoga Community

March 18th, 2010 · Comments Off · Marketing, Yoga

Guest author, Brook McCarthy, is a part-time yoga teacher in Syd­ney, Aus­tralia. Brook also runs a mar­ket­ing con­sul­tancy that helps busi­nesses in the health and well­be­ing sec­tor improve their com­mu­ni­ca­tions online. Cul­ti­vat­ing com­mu­nity can be as sim­ple as a friendly yoga class, a shared meal or an inspir­ing work­shop. This can sow seeds towards creating […]

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Non-scientific Indicators of Consumer Confidence

March 15th, 2010 · Comments Off · Marketing, Yoga

Last Fri­day after­noon I was in a Seat­tle area Lul­ule­mon store check­ing out some spring-season tank tops, and was pleas­antly shocked at how crowded the store was. It was hard to maneu­ver around all the shop­pers, and at times, you had to wait for peo­ple to move away before you could check out mer­chan­dise hanging […]

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The Sound of Her Voice

March 15th, 2010 · Comments Off · Creativity, Marketing, Yoga

If you’re a yoga stu­dent who lives in an area blessed with lots of stu­dios and tal­ented teach­ers, you can be more dis­crim­i­nat­ing when choos­ing where to take classes or which teach­ers to fol­low. Now that I’m no longer a rank begin­ner, I’ve started to pay closer atten­tion to the fac­tors that cause me to pre­fer some teach­ers over oth­ers. And one of those fac­tors is, I con­fess, the sound of her voice.

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