Musings of a Marketing Maven

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Entries Tagged as 'Kindle'

Kindle Touch: First Impressions Positive, Not Glowing

November 21st, 2011 · 4 Comments · Tools & Technology

If the iPad is a BMW, Amazon’s new Kindle Touch is a Chevy or a bare-bones Ford. It will take you where you want to go, but don’t expect frills along the way… A nicely crafted reading device but the hardware may be too underpowered for the UI.

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Kindle: Now at the Public Library

October 3rd, 2011 · 1 Comment · Bookshelf, Tools & Technology

Despite being an avid reader, I’ve been a latecomer to the Kindle. A year ago I tried a Kindle DX but gave it up for various reasons. Amazon’s recent announcement of a Kindle beta test with public libraries rekindled my interest (so to speak), so I decided to try again — with the Kindle app [...]

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Kindle for Seniors

December 1st, 2010 · Comments Off · Tools & Technology

Who would have guessed that the gift my father wanted most for his 60th wedding anniversary was a Kindle. It turns out to make a lot of sense for guys like him. He’s a voracious reader, and is now struggling with age-related eyesight challenges. So Kindle’s ability to zoom up to larger type is a [...]

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Is Now the Time for E-Books?

April 20th, 2009 · Comments Off · Bookshelf, Tools & Technology

Today’s Wall Street Journal featured an in-depth article about the potential disruptive impact of digital books and e-book devices. (The author touched on implications for new pricing schemes and business models for the publishing industry, but that’s not the subject of this post.) The question is, should book lovers like me switch over to e-book [...]

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