Musings of a Marketing Maven

Christine Thompson> What's on my mind: life and work

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Entries Tagged as 'user experience'

The Real Problem with Netflix

September 30th, 2011 · 1 Comment · Brand Matters, Tools & Technology

Con­sumers are enraged at Net­flix’ steep price increases with good rea­son — a 60% increase is hard to take dur­ing a pro­longed reces­sion. As a result well over 1 mil­lion have already can­celled their sub­scrip­tion. From the consumer’s POV, Net­flix’ lat­est plans to split the offer­ing into two unre­lated ser­vices, Net­flix and Qwik­ster, are utterly […]

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Google Adds Value to the iPhone

December 6th, 2007 · Comments Off · Tools & Technology

Mobile Insider’s Steve Smith con­fessed today to his “Google seduc­tion” — a whole new level of expe­ri­ence that Google deliv­ers to iPhone users via Google’s mobile-optimized ser­vices. First off, Google for iPhone excels at speed and effi­ciency, and the app shows how much this mat­ters in pulling a user in.

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A Hybrid Notebook

December 1st, 2007 · 1 Comment · Tools & Technology

It’s taken longer to get here than expected, but I can now run either Win­dows Vista or Mac OS X Leop­ard from my Mac­Book Pro. What a treat — both oper­at­ing sys­tems on a sin­gle note­book that weighs less than 6 pounds. This will be a great con­ve­nience when trav­el­ing to work at a client’s […]

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